Design and Branding

Financial report page designWe understand that annual reports are very important and powerful, they can effect decisions, give confidence, inspire, reassure and they can ultimately alter the way in which a brand, organisation or business moves forward. That is why our creative team at Clip are very thorough when it comes to the design and branding process of a report, we like to ensure we have all the details from clients and always double and triple check all aspects from content to layout.

As designers we do relish in the opportunity to run wild with creativity when we get the chance. If the brief and guidelines of a report are open we let our vivid imaginations take over and utilise different textures, print finishes, tactile materials and unique typography to really make the annual reports look impressive.

In majority of cases many clients do require an annual report that adheres to a certain structure but still has room for a number of creative elements. This still results in our team creating some very artistic and imaginative concepts. Our creative team would design some or all of the following aspects of an annual report:

  • Front cover
  • Back cover
  • Tables and graphs
  • Statistics
  • Quotes
  • Maps
  • Interior margins
  • Header
  • Footer
  • Images and photography

With all the aspects mentioned above our team can also apply branding guidelines if required. When it comes to experience we really have worked on a variety of annual reports from the very corporate to the extremely imaginative therefore we really can work to any brief given.

At Clip we are incredibly geeky when it comes to annual reports and we secretly enjoy going through branding guidelines. We quite like putting together concepts for design and sourcing images and this passion is definitely portrayed in all our annual report designs.

Useful fact
“Once first time clients have worked with us they always return, provide repeat business and end up becoming a long term client – which to us is priceless!”

Frequently Asked Questions
1. How much do you charge for annual report design?
This is very much dependent on a number of factors such as the brief, the length of the report and how much information is already provided to us. It is also depends if the copy and images are ready to go and if the logos are provided to us in an eps vector format. The more information a client provides the less time it takes us, which is then reflected in the costs.

2. Can you print for us?
Yes we can we have access to a number of specialist, reliable and quality printers, we can advise on paper weight, specialists finishes, textures, embossing and so much more.

3. Can you do photography?
Yes we have an in house photographer who specialises in high end corporate and editorial photography. We can happily arrange a studio shoot or a location shoot to gain the required imagery.

4. Can you help with layout and copywriting?
Yes we can help with copywriting and layout, we have in house copywriters that help edit, construct or even produce text for your annual reports. Our designers can also help and advise with layout as they have many years of experience in creating and producing annual reports.

5. Can you take a simple document and make it look fantastic?
Yes we can, that is what we pride ourselves in being able to do! We can take a drab and boring word document and transform it in to a visually impressive and appealing report that inspires those reading it.


 “Absolutely superb service and we will definitely be using you again soon. It’s a lot easier to work with companies who know the NHS brand guidelines inside and out! – thank you so much for speedy delivery and what you manage to achieve in such a short space of time was quite remarkable.” Communications Officer – BPCT

 “Many thanks for all your help on this, brochure looks great!” Marketing Manager, Royal College of Paediatrics and Child Health